President and CEO

VP of strategic partnerships

With a deep passion for blending luxury and sustainability, Ben Benhadj brings a visionary approach to the furniture and hospitality industry. Over the past decade, Ben has dedicated himself to guiding and collaboration in creating elegant, functional, and eco-conscious furniture and glass solutions for the most discerning clients in the hospitality sector.

Leveraging a global perspective shaped by years of experience in the Real Estate industry and an extensive international network, Ben has built a reputation for delivering exceptional products that meet the highest standards of quality, innovation, and environmental responsibility. His expertise lies in crafting bespoke solutions tailored to the needs of luxury hotels, serviced apartments, and commercial spaces, ensuring each project reflects both sophistication and sustainability.

As the driving force behind RC Hospitality expansion in the GCC region, Ben’s leadership has positioned the company as a trailblazer in regenerative practices, setting new benchmarks in eco-conscious manufacturing. Under the guidance of the company’s founder Steve Hendrick, RC Hospitality has partnered with world-class suppliers and implemented cutting-edge factory operations, such as waste-to-resource systems, renewable energy integration, and water recycling initiatives.

Ben’s commitment to excellence extends beyond manufacturing. His extensive knowledge of cultural nuances, gained from years of collaboration with clients across the Middle East, North America, Europe, and Asia, ensures that every project resonates with local and global aesthetics.

Whether reimagining interiors for a high-rise development or designing statement pieces for luxury resorts, Ben remains steadfast in his mission: to elevate hospitality spaces while contributing to a greener, more regenerative future.

“True luxury lies in the details, and true impact lies in how we create them.